Our Work

Leveraging virtual testing through computer simulation and modelling is a powerful approach to reducing costs and accelerating product development. However, in complex product design, testing is not merely a standalone step at the end of the process; rather, it is closely intertwined with the design process, that requires continuous iteration and multiple test cycles. Rather than simply replacing physical testing, the key is a well-integrated approach that combines both virtual and physical testing. This synergy helps identify issues early, refine designs efficiently, and drive reliable, sustainable innovation.  

If you want to know more about our research and be involved, please get in touch.

A Digital Twin is like a virtual clone of a real product, allowing companies to test and improve designs without the need for expensive physical prototypes. Instead of building and testing real physical prototypes to see what works, engineers can simulate and predict performance using the digital twin. For example, when designing a new car engine, companies traditionally build multiple real prototypes and run costly physical tests. 

However, replacing or reducing physical testing with digital twins isn’t easy, especially in safety-critical industries like aerospace and automotive. A critical challenge in industry is how to design a digital twin that accurately predicts real-world performance. How can companies trust digital twins and the simulation results enough to replace real tests? 

Even more fundamentally, there seems to be a lot of confusion in the industry about the difference between digital models and digital twins. When does a model become a digital twin? How can we ensure that digital twins accurately reflect real-world conditions? 

Also, many industries follow a structured approach to product development, and the big question is: How can we seamlessly integrate digital twins into that process? 

Our research investigates solving these challenges by focusing on the design process of the digital twin. Just like twins grow together in the womb, we believe a digital twin should be designed and developed alongside the physical product—not as an afterthought. 

Please get in touch if you want to be involved with our research.